TripAdvisor is an indispensable hub for tour and activity operators aiming to extend their market reach. It offers a specialized, local-centric approach to showcasing tours and activities, collaborating with regional suppliers to highlight the premier experiences in each destination. For tourism business owners, a presence on TripAdvisor can significantly widen their exposure and attract direct online bookings.

TripWorks has forged a strong partnership with TripAdvisor, incorporating a native API link that allows TripWorks users to align their inventory with their TripAdvisor listings, thereby facilitating the management of bookings and reviews made through tripadvisor.com. Tour and activity businesses can join the Marketplace platform, gaining exposure to TripAdvisor’s substantial visitor base of 490 million monthly users. The integration process is efficient, enabling approved suppliers to develop engaging brochure pages and unique content that make their offerings stand out.

Listing on TripAdvisor is free of charge; businesses set their net rates, which are discounted from the standard rates, while TripAdvisor collects a commission on each sale. This setup enables the creation of products, the designation of blackout dates, and the comprehensive tracking of bookings through detailed analytics and filters.

Moreover, TripWorks integrates with TripAdvisor reviews, enhancing the visibility and credibility of your offerings. This feature allows potential customers to read and interact with user-generated reviews directly on your listing, providing an authentic glimpse into the experience you offer. This integration not only boosts your reputation but also encourages trust and transparency with your prospective customers.

Integrating with distribution channels like TripAdvisor is crucial for business expansion in 2024 and beyond. Listing your tours or activities there grants access to a new, vast audience of potential customers.

The seamless connection between TripAdvisor and TripWorks ensures your availability and pricing are automatically updated, offering you control over the booking details presented on TripAdvisor. Real-time updates mean that visitors to TripAdvisor and your direct website, see the most current availability and prices.

Bookings made on TripAdvisor directly reflect in your TripWorks account, impacting your resources, scheduling, and availability. Additionally, the system promptly communicates any traveler cancellations from TripAdvisor, ensuring your team always has the most up-to-date booking information.

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