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Cometly is available to all of our users! This integration is essential for anyone running ads to their store or marketing funnels, as it significantly enhances your ability to track the effectiveness of your advertising efforts.

With Cometly, you can bridge the gap in tracking that occurs when 40-60% of purchases or events fail to show in native ads managers. This means that for every 10 sales or leads you generate, only about 4-6 are tracked back to the originating ad. The remaining sales or events go unreported in your ads manager. Understanding which ads are driving sales and which are not is crucial for optimizing your advertising budget effectively.

The integration of Cometly with TripWorks allows you to automatically funnel sales data directly from your store or marketing funnels into Cometly, enabling precise tracking and attribution of every ad dollar spent. You can then clearly identify high-performing ads and scale them accordingly to maximize your return on investment.
Setting up the integration is quick and easy:

1. Create a free Cometly account.
2. Paste your API key into TripWorks.
3. Configure the data you wish to track and analyze with Cometly.

For detailed setup instructions, click the gear icon in your TripWorks dashboard and select 'Integrations'. Begin tracking your ad performance more accurately and boost your advertising efficiency today!

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