TripWorks makes it possible to track your booking checkout activity with Google Analytics - no code required.

Once your integration is active, we’ll automatically report your e-commerce activity to your connected Google Analytics account.

Additionally, we'll automatically send funnel events to Google Analytics. These events let you measure additional features and behavior and generate more useful reports in Google Analytics.

Get a complete understanding of your customers across devices and platforms. Google Analytics gives you the tools, free of charge, to understand the customer journey and improve marketing ROI.