Opening the real settings screen

The last lesson showed what an abandoned cart is and the revenue it can recover. This lesson opens the actual settings screen that runs the recovery -- under Setup, Sell Online, Email & SMS Automations -- where the timing lives, where the templates live, and how one activity can break from the rest of the account.

One toggle, three independent slots

One master toggle turns the whole Cart Abandon Flow on or off, and underneath it are up to three message slots. Each slot is independent -- its own template, its own delay, and its own unit: minutes, hours, or days after the shopper appears. Clear a slot's template, or set its delay to zero, and that step is skipped while the rest of the flow keeps running.

A real three-message structure worth copying

This account already has all three slots filled with real, active templates -- Abandoned Cart Email 1, 2, and 3 -- and together they show a structure worth copying.

Message 1 goes out fast and leads with urgency: "Don't Miss Out on This Adventure" -- a direct nudge back to the cart while it's still top of mind.

Message 2 waits longer and shifts the approach entirely: "Need some extra convincing? Don't just take our word for it" -- and drops in a real Review Block, a dynamic content block that pulls this account's five newest four- and five-star reviews straight into the email.

Message 3 goes out last and closes with an incentive: "here's 10 percent off to complete your booking," with the actual code typed right into the copy -- OFFER10 -- created ahead of time under Promo Codes and referenced by name. There is no automatic "insert my promo code" block the way there is for reviews -- you create the code once under Promo Codes, then type it into the template like any other line of text.

Overriding it for one activity

Cart Abandon Flow is account-wide, but any single activity can break from it. Open an activity's own Email Automations tab, and its "Cart abandoned" step gives three choices for that one activity: follow the account default, set its own timing and templates, or turn cart recovery off completely. A real activity can have its cart-abandoned step switched off entirely -- all three nudges dimmed with no template attached -- while the rest of the account keeps recovering carts as normal. That's the setting for a low-consideration add-on, or any experience you'd rather not chase guests on, without touching anything else on the account.

Auto-cancel on purchase

One more thing this flow gets right on its own: the moment a guest actually completes a booking, any recovery messages still waiting to send for that trip are automatically cancelled behind the scenes. Nobody has to worry about a "come back and finish!" email landing in someone's inbox after they've already paid.

FAQ

Can I skip just one message slot without turning off the whole flow?

Yes -- clear that slot's template, or set its delay to zero, and that step is skipped while the other slots keep sending on their own schedule.

Is there a built-in way to insert a promo code into a template?

No -- unlike the Review Block, there is no automatic promo-code insert. Create the code once under Promo Codes, then type it into the template as plain text.

Can one activity use different timing than the rest of the account?

Yes -- an activity's Email Automations tab lets it follow the account default, set its own timing and templates, or turn cart recovery off completely for that activity only.

Will a guest who already completed their booking still get a recovery email?

No -- the moment a guest completes a booking, any recovery messages still queued for that trip are automatically cancelled.

Transcript

In the last lesson, you saw what an abandoned cart is and the revenue it can recover. This time we're opening the actual settings screen that runs the recovery -- where the timing lives, where the templates live, and how one activity can break from the rest of your account.

Here's the real Cart Abandon Flow, under Setup, Sell Online, Email and SMS Automations. One master toggle turns the whole flow on or off, and underneath it are up to three message slots. Each slot is independent -- its own template, its own delay, and its own unit: minutes, hours, or days after the shopper appears. Clear a slot's template, or set its delay to zero, and that step is skipped while the rest of the flow keeps running.

This account already has all three slots filled with real, active templates -- Abandoned Cart Email 1, 2, and 3 -- and together they show a structure worth copying. Message 1 goes out fast and leads with urgency: "Don't Miss Out on This Adventure" -- a direct nudge back to the cart while it's still top of mind.

Message 2 waits longer and shifts the approach entirely: "Need some extra convincing? Don't just take our word for it" -- and drops in a real Review Block, a dynamic block that pulls this account's five newest four- and five-star reviews straight into the email. That's not a marketing suggestion -- it's a real, insertable content block sitting right in the template editor.

Message 3 goes out last and closes with an incentive: "here's 10 percent off to complete your booking," with the actual code typed right into the copy -- OFFER10 -- created ahead of time under Promo Codes and referenced by name. Worth being precise here: there's no automatic "insert my promo code" block the way there is for reviews. You create the code once under Promo Codes, then just type it into the template like any other line of text.

Cart Abandon Flow is account-wide, but any single activity can break from it. Open an activity's own Email Automations tab, and its "Cart abandoned" step gives you three choices for that one activity: follow the account default, set its own timing and templates, or turn cart recovery off completely. Here's a real activity doing exactly that -- its cart-abandoned step is switched off, all three nudges dimmed with no template attached, while the rest of the account keeps recovering carts as normal. That's the setting for a low-consideration add-on, or any experience you'd rather not chase guests on, without touching anything else on your account.

One more thing this flow gets right on its own: the moment a guest actually completes that booking, any recovery messages still waiting to send for that trip are automatically cancelled behind the scenes. You never have to worry about a "come back and finish!" email landing in someone's inbox after they've already paid.

Three slots, real timing, real templates, and an override for any activity that needs to behave differently -- that's the entire Cart Abandon Flow. Go set your own three messages up under Setup, Sell Online, Email and SMS Automations, or book a demo if you want a walkthrough on your account.

Related lessons

Introduction to Abandoned Carts (/university/introduction-to-abandoned-carts)